Web Filtering Market Size, Trends and Insights By Component (Solution, Service), By Deployment (Cloud-based, On-Premises), By Filtering Type (Domain Name System (DNS) Filtering, Keyword Filtering, Uniform Resource Locator (URL) Filtering, File Type Filtering, Others), By Industry (Media & Entertainment, Retail, BFSI, IT & Telecom, Healthcare, Others), and By Region - Global Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2025–2034
Report Snapshot
Study Period: | 2025-2034 |
Fastest Growing Market: | Asia-Pacific |
Largest Market: | Europe |
Major Players
- Cisco
- McAfee
- Symantec
- Palo Alto Networks
- Others
Reports Description
According to Custom Market Insights (CMI), The Global Web Filtering market was valued at USD 4.5 billion in 2021 and is expected to reach USD 5.1 billion in 2022. is projected to account for around USD 9.5 billion by 2030. The estimated CAGR is approximately 12% between 2022 and 2030. The report further provides an overview of drivers, restraints, and opportunities present in the Web Filtering market. Moreover, the report examines the global competitive analysis of the Web Filtering market.
The key purpose of the Global Web Filtering Market report is to deliver industry investors, company leaders, private equity companies, and stakeholders with comprehensive information facilitating them to make informed strategic decisions concerning the changes in the Web Filtering market throughout the world.
Web Filtering Market: Overview
Web filtering is a sort of content management software that limits access to specific URLs or websites by preventing the browser from loading pages. In general, there are two ways that web filters can function. They can both prohibit content based on the country of origin of the website or the potentially harmful material it hosts and blocks it accordingly.
Web filters are intended to increase the flexibility, productivity, and security of a network. Web filtering provides an additional layer of protection against malware and other online problems. By restricting access to unidentified or malware-containing websites and avoiding falling for scams like phishing efforts, businesses can avoid straying into the road of malware. Malware’s ability to connect to the internet can be restricted, limiting further system infection.
Web Filtering Market: COVID–19 Impact Analysis
The COVID-19 virus has caused numerous industry verticals to deploy cutting-edge technology. As more industries adopt the work-from-home concept, they are moving primarily online. As a result, web filtering is used to safeguard and protect the company’s crucial data. COVID-19 has had a favourable effect on the online filtering market. Implementing cloud models, where scalability, speed, comprehensive services, and improved management skills play a vital role, has the fastest growth rate. It has given software vendors the chance to include web filtering as a critical component of secure web gateway and firewall systems.
Web Filtering Market: Growth Drivers
Stringent Government Regulations
Government restrictions on internet filtering and growing concerns about bandwidth management are driving the global web filtering market. An increase in malicious online activity worldwide, government initiatives, and encouragement for and use of cloud-based services are all contributing to the growth of the web filtering market sales.
Favourable government policies and regulations, as well as the growing need for organizations to properly manage network bandwidth utilization, have contributed to the growth of the web filtering industry’s profit. The rise in company concerns about IT security and the necessity to curb internet abuse have offered an alluring opportunity for the Web Filtering Market Growth to prosper.
Integration of cloud-based services
Web filtering solutions have been adopted by businesses of all sizes for the security of their sensitive data as a result of the growing demand for improved control over employees in the workplace and the increasing pressure to comply with strict regulations. Additionally, because it involves less capital investment, lowers operational and maintenance expenses, and requires less management work, the cloud deployment mode is gaining significant market traction.
Customers can begin or discontinue any service at any time with cloud-based web filtering solutions, which are available following their needs. Web filtering technologies assist businesses in increasing worker productivity, safeguarding confidential information and applications, and adhering to regulatory requirements.
Web Filtering Market: Segmentation Analysis
In our research scope, the Web Filtering market is segmented into component, deployment, filtering type, and industry. Based on component segmentation, the solution segment is estimated to dominate the market in 2021. However, after the pandemic, there has been noticeable growth in the service sector, which is anticipated to increase at the greatest CAGR during the projected period. The market is divided into two segments based on deployment mode: cloud and on-premises.
The market leader in the cloud deployment option is expanding at the fastest rate and is anticipated to maintain its dominance over the projection period thanks to improved management capabilities that benefit an organization and greater scalability, speed, and efficiency. Its expansion has been aided by deployment in small and medium-sized businesses.
Report Scope
Feature of the Report | Details |
Market Size in 2021 | USD 4.5 billion |
Projected Market Size in 2030 | USD 9.5 billion |
CAGR Growth Rate | 12% CAGR (2025-2034) |
Base Year | 2023 |
Forecast Period | 2025-2034 |
Prominent Players | Cisco, McAfee, Symantec, Palo Alto Networks, Trend Micro, Fortinet, Forcepoint, Barracuda Networks, Sophos, Zscaler, and Others |
Key Segment | By Component, Deployment, Filtering Type, Industry, and Region |
Report Coverage | Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends |
Regional Scope | North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America |
Buying Options | Request tailored purchasing options to fulfil your requirements for research. |
Key Insights:
- As per the analysis shared by our research analyst, the Web Filtering market is estimated to grow annually at a CAGR of around 12% over the forecast period (2025-2034).
- In terms of revenue, the Web Filtering market size was valued at around USD 4.5 billion in 2021 and is projected to reach USD 9.5 billion by 2030. Due to a variety of driving factors, the market is predicted to rise at a significant rate.
- Based on the component, the service segment was predicted to exhibit a high CAGR during the forecast period.
- Based on deployment, the cloud-based segment was the leading revenue-generating category in 2021.
- Based on filtering type, the DNS filtering segment was the leading revenue-generating category in 2021.
- Based on end-user, the BFSI segment was the leading revenue-generating category in 2021.
- Based on geography/region, the North American region was the leading revenue generator in 2021.
Recent Development
- August 2022: DNSFilter, a company based in Washington, D.C., acquired Guardian, an iOS firewall that protects user privacy.
- July 2020: A new cloud-based security and information event management (SIEM) product from McAfee, McAfee Enterprise Security Manager (ESM) Cloud, supports the activities of a security operations team in the areas of detection, incident response, and threat hunting.
Regional Landscape
With a revenue of over 35%, North America holds the largest market share for Web Filtering. The market for Web Filtering is expected to expand attributed to the growing demand for businesses to lessen IT threats, utilize the internet, and boost staff productivity, all of which are expected to increase the market share over the course of the projection year. As small and medium-sized Enterprises are willing to involve the technology-driven process in various sectors, including banking, government, and manufacturing, their economic growth in the major countries, along with regulatory reforms and economic stability, is expected to drive the market in Asia Pacific and Middle East & Africa.
Competitive Landscape
Major players operating in the Web Filtering market are focused on implementing manifold marketing strategies to gain market share. Further, other key strategies implemented include mergers, acquisitions, and collaborations, for gaining a competitive edge in the Web Filtering market. Also, new product launches in another key strategy implemented by the players to gain new customers.
An in-depth investment analysis has been performed, providing forecast and prevailing opportunities for the market participants. The market report focuses on significant characteristics of the market that comprise historic data, present market revenues, PEST analysis, technological investments, and competitive analysis in the related industry.
List of the prominent players in the global Web Filtering Market:
- Cisco
- McAfee
- Symantec
- Palo Alto Networks
- Trend Micro
- Fortinet
- Forcepoint
- Barracuda Networks
- Sophos
- Zscaler
The global Web Filtering market is segmented as follows:
By Component
- Solution
- Service
By Deployment
- Cloud-based
- On-Premises
By Filtering Type
- Domain Name System (DNS) Filtering
- Keyword Filtering
- Uniform Resource Locator (URL) Filtering
- File Type Filtering
- Others
By Industry
- Media & Entertainment
- Retail
- BFSI
- IT & Telecom
- Healthcare
- Others
On the basis of Geography
North America
- U.S.
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- France
- U.K.
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- New Zealand
- Australia
- South Korea
- Rest of Asia Pacific
The Middle East & Africa
- Saudi Arabia
- UAE
- Egypt
- Kuwait
- South Africa
- Rest of the Middle East & Africa
Latin America
- Brazil
- Argentina
- Rest of Latin America
Table of Contents
- Chapter 1. Preface
- 1.1 Report Description and Scope
- 1.2 Research scope
- 1.3 Research Methodology
- 1.3.1 Market Research Type
- 1.3.2 Market research Methodology
- Chapter 2. Executive Summary
- 2.1 Global Web Filtering Market, (2025 – 2034) (USD Billion)
- 2.2 Global Web Filtering Market: snapshot
- Chapter 3. Global Web Filtering Market – Industry Analysis
- 3.1 Web Filtering Market: Market Dynamics
- 3.2 Market Drivers
- 3.2.1 Safety and Security Information
- 3.2.2 Powerful Security
- 3.3 Market Restraints
- 3.4 Market Opportunities
- 3.5 Market Challenges
- 3.6 Porter’s Five Forces Analysis
- 3.7 Market Attractiveness Analysis
- 3.7.1 Market attractiveness analysis By Component
- 3.7.2 Market attractiveness analysis By Deployment
- 3.7.3 Market attractiveness analysis By Filtering
- 3.7.4 Market attractiveness analysis By Industry
- Chapter 4. Global Web Filtering Market- Competitive Landscape
- 4.1 Company market share analysis
- 4.1.1 Global Web Filtering Market: company market share, 2025
- 4.2 Strategic development
- 4.2.1 Acquisitions & mergers
- 4.2.2 New Product launches
- 4.2.3 Agreements, partnerships, collaborations, and joint ventures
- 4.2.4 Research and development and Regional expansion
- 4.3 Price trend analysis
- 4.1 Company market share analysis
- Chapter 5. Global Web Filtering Market – Component Analysis
- 5.1 Global Web Filtering Market overview: By Component
- 5.1.1 Global Web Filtering Market share, By Component, 2025 and 2034
- 5.2 Solution
- 5.2.1 Global Web Filtering Market by Solution, 2022 – 2030 (USD Billion)
- 5.3 Service
- 5.3.1 Global Web Filtering Market by Service, 2022 – 2030 (USD Billion)
- 5.1 Global Web Filtering Market overview: By Component
- Chapter 6. Global Web Filtering Market – Deployment Analysis
- 6.1 Global Web Filtering Market overview: By Deployment
- 6.1.1 Global Web Filtering Market share, By Deployment, 2025 and 2034
- 6.2 Cloud-Based
- 6.2.1 Global Web Filtering Market by Cloud-Based, 2022 – 2030 (USD Billion)
- 6.3 On-Premises
- 6.3.1 Global Web Filtering Market by On-Premises, 2022 – 2030 (USD Billion)
- 6.1 Global Web Filtering Market overview: By Deployment
- Chapter 7. Global Web Filtering Market – Filtering Analysis
- 7.1 Global Web Filtering Market overview: By Filtering
- 7.1.1 Global Web Filtering Market share, By Filtering, 2025 and 2034
- 7.2 Domain Name System (DNS) Filtering
- 7.2.1 Global Web Filtering Market by Domain Name System (DNS) Filtering, 2022 – 2030 (USD Billion)
- 7.3 Keyword Filtering
- 7.3.1 Global Web Filtering Market by Keyword Filtering, 2022 – 2030 (USD Billion)
- 7.4 Uniform Resource Locator (URL) Filtering
- 7.4.1 Global Web Filtering Market by Uniform Resource Locator (URL) Filtering, 2022 – 2030 (USD Billion)
- 7.5 File Type Filtering
- 7.5.1 Global Web Filtering Market by File Type Filtering, 2022 – 2030 (USD Billion)
- 7.6 Others
- 7.6.1 Global Web Filtering Market by Others, 2022 – 2030 (USD Billion)
- 7.1 Global Web Filtering Market overview: By Filtering
- Chapter 8. Global Web Filtering Market – Industry Analysis
- 8.1 Global Web Filtering Market overview: By Industry
- 8.1.1 Global Web Filtering Market share, By Industry, 2025 and 2034
- 8.2 Media & Entertainment
- 8.2.1 Global Web Filtering Market by Media & Entertainment, 2022 – 2030 (USD Billion)
- 8.3 Retail
- 8.3.1 Global Web Filtering Market by Retail, 2022 – 2030 (USD Billion)
- 8.4 BFSI
- 8.4.1 Global Web Filtering Market by BFSI, 2022 – 2030 (USD Billion)
- 8.5 IT & Telecom
- 8.5.1 Global Web Filtering Market by IT & Telecom, 2022 – 2030 (USD Billion)
- 8.6 Healthcare
- 8.6.1 Global Web Filtering Market by Healthcare, 2022 – 2030 (USD Billion)
- 8.7 Others
- 8.7.1 Global Web Filtering Market by Others, 2022 – 2030 (USD Billion)
- 8.1 Global Web Filtering Market overview: By Industry
- Chapter 9. Web Filtering Industry – Regional Analysis
- 9.1 Global Web Filtering Industry Regional Overview
- 9.2 Global Web Filtering Industry Share, by Region, 2025 & 2030 (USD Billion)
- 9.3. North America
- 9.3.1 North America Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.3.1.1 North America Web Filtering Industry, by Country, 2022 – 2030 (USD Billion)
- 9.3.1 North America Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.4 North America Web Filtering Industry, by Component, 2022 – 2030
- 9.4.1 North America Web Filtering Industry, by Component, 2022 – 2030 (USD Billion)
- 9.5 North America Web Filtering Industry, by Deployment, 2022 – 2030
- 9.5.1 North America Web Filtering Industry, by Deployment, 2022 – 2030 (USD Billion)
- 9.6 North America Web Filtering Industry, by Filtering, 2022 – 2030
- 9.6.1 North America Web Filtering Industry, by Filtering, 2022 – 2030 (USD Billion)
- 9.7 North America Web Filtering Industry, by Industry, 2022 – 2030
- 9.7.1 North America Web Filtering Industry, by Industry, 2022 – 2030 (USD Billion)
- 9.8. Europe
- 9.8.1 Europe Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.8.1.1 Europe Web Filtering Industry, by Country, 2022 – 2030 (USD Billion)
- 9.8.1 Europe Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.9 Europe Web Filtering Industry, by Component, 2022 – 2030
- 9.9.1 Europe Web Filtering Industry, by Component, 2022 – 2030 (USD Billion)
- 9.10 Europe Web Filtering Industry, by Deployment, 2022 – 2030
- 9.10.1 Europe Web Filtering Industry, by Deployment, 2022 – 2030 (USD Billion)
- 9.11 Europe Web Filtering Industry, by Filtering, 2022 – 2030
- 9.11.1 Europe Web Filtering Industry, by Filtering, 2022 – 2030 (USD Billion)
- 9.12 Europe Web Filtering Industry, by Industry, 2022 – 2030
- 9.12.1 Europe Web Filtering Industry, by Industry, 2022 – 2030 (USD Billion)
- 9.13. Asia Pacific
- 9.13.1 Asia Pacific Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.13.1.1 Asia Pacific Web Filtering Industry, by Country, 2022 – 2030 (USD Billion)
- 9.13.1 Asia Pacific Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.14 Asia Pacific Web Filtering Industry, by Component, 2022 – 2030
- 9.14.1 Asia Pacific Web Filtering Industry, by Component, 2022 – 2030 (USD Billion)
- 9.15 Asia Pacific Web Filtering Industry, by Deployment, 2022 – 2030
- 9.15.1 Asia Pacific Web Filtering Industry, by Deployment, 2022 – 2030 (USD Billion)
- 9.16 Asia Pacific Web Filtering Industry, by Filtering, 2022 – 2030
- 9.16.1 Asia Pacific Web Filtering Industry, by Filtering, 2022 – 2030 (USD Billion)
- 9.17 Asia Pacific Web Filtering Industry, by Industry, 2022 – 2030
- 9.17.1 Asia Pacific Web Filtering Industry, by Industry, 2022 – 2030 (USD Billion)
- 9.18. Latin America
- 9.18.1 Latin America Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.18.1.1 Latin America Web Filtering Industry, by Country, 2022 – 2030 (USD Billion)
- 9.18.1 Latin America Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.19 Latin America Web Filtering Industry, by Component, 2022 – 2030
- 9.19.1 Latin America Web Filtering Industry, by Component, 2022 – 2030 (USD Billion)
- 9.20 Latin America Web Filtering Industry, by Deployment, 2022 – 2030
- 9.20.1 Latin America Web Filtering Industry, by Deployment, 2022 – 2030 (USD Billion)
- 9.21 Latin America Web Filtering Industry, by Filtering, 2022 – 2030
- 9.21.1 Latin America Web Filtering Industry, by Filtering, 2022 – 2030 (USD Billion)
- 9.22 Latin America Web Filtering Industry, by Industry, 2022 – 2030
- 9.22.1 Latin America Web Filtering Industry, by Industry, 2022 – 2030 (USD Billion)
- 9.23. The Middle-East and Africa
- 9.23.1 The Middle-East and Africa Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.23.1.1 The Middle-East and Africa Web Filtering Industry, by Country, 2022 – 2030 (USD Billion)
- 9.23.1 The Middle-East and Africa Web Filtering Industry, 2022 – 2030 (USD Billion)
- 9.24 The Middle-East and Africa Web Filtering Industry, by Component, 2022 – 2030
- 9.24.1 The Middle-East and Africa Web Filtering Industry, by Component, 2022 – 2030 (USD Billion)
- 9.25 The Middle-East and Africa Web Filtering Industry, by Deployment, 2022 – 2030
- 9.25.1 The Middle-East and Africa Web Filtering Industry, by Deployment, 2022 – 2030 (USD Billion)
- 9.26 The Middle-East and Africa Web Filtering Industry, by Filtering, 2022 – 2030
- 9.26.1 The Middle-East and Africa Web Filtering Industry, by Filtering, 2022 – 2030 (USD Billion)
- 9.27 The Middle-East and Africa Web Filtering Industry, by Industry, 2022 – 2030
- 9.27.1 The Middle-East and Africa Web Filtering Industry, by Industry, 2022 – 2030 (USD Billion)
- Chapter 10. Company Profiles
- 10.1 Cisco
- 10.1.1 Overview
- 10.1.2 Financials
- 10.1.3 Product Portfolio
- 10.1.4 Business Strategy
- 10.1.5 Recent Developments
- 10.2 McAfee
- 10.2.1 Overview
- 10.2.2 Financials
- 10.2.3 Product Portfolio
- 10.2.4 Business Strategy
- 10.2.5 Recent Developments
- 10.3 Symantec
- 10.3.1 Overview
- 10.3.2 Financials
- 10.3.3 Product Portfolio
- 10.3.4 Business Strategy
- 10.3.5 Recent Developments
- 10.4 Palo Alto Networks
- 10.4.1 Overview
- 10.4.2 Financials
- 10.4.3 Product Portfolio
- 10.4.4 Business Strategy
- 10.4.5 Recent Developments
- 10.5 Trend Micro
- 10.5.1 Overview
- 10.5.2 Financials
- 10.5.3 Product Portfolio
- 10.5.4 Business Strategy
- 10.5.5 Recent Developments
- 10.6 Fortinet
- 10.6.1 Overview
- 10.6.2 Financials
- 10.6.3 Product Portfolio
- 10.6.4 Business Strategy
- 10.6.5 Recent Developments
- 10.7 Forcepoint
- 10.7.1 Overview
- 10.7.2 Financials
- 10.7.3 Product Portfolio
- 10.7.4 Business Strategy
- 10.7.5 Recent Developments
- 10.8 Barracuda Networks
- 10.8.1 Overview
- 10.8.2 Financials
- 10.8.3 Product Portfolio
- 10.8.4 Business Strategy
- 10.8.5 Recent Developments
- 10.9 Sophos
- 10.9.1 Overview
- 10.9.2 Financials
- 10.9.3 Product Portfolio
- 10.9.4 Business Strategy
- 10.9.5 Recent Developments
- 10.10 Zscaler
- 10.10.1 Overview
- 10.10.2 Financials
- 10.10.3 Product Portfolio
- 10.10.4 Business Strategy
- 10.10.5 Recent Developments
- 10.1 Cisco
List Of Figures
Figures No 1 to 33
List Of Tables
Tables No 1 to 102
FAQs
The “North America” region will lead the global Web Filtering market during the forecast period 2022 to 2030.
The key factor driving the market is powerful security.
The key players operating in the Web Filtering market are Cisco, McAfee, Symantec, Palo Alto Networks, Trend Micro, Fortinet, Forcepoint, Barracuda Networks, Sophos, and Zscaler.
The global Web Filtering market is expanding growth with a CAGR of approximately 12% during the forecast period (2022 to 2030).
The global Web Filtering market size was valued at USD 4.5 billion in 2021 and it is projected to reach around USD 9.5 billion by 2030.