Global Video Streaming Software Market 2024–2033

Reports Description

According to Custom Market Insights (CMI), The Global Video Streaming Software Market size was estimated at USD 7.89 billion in 2021 to 8.08 billion in 2022 and is expected to hit around USD 20.5 Billion by 2030, poised to grow at a compound annual growth rate (CAGR) of 21.4% from 2022 to 2030. 

Software specifically made for delivering files to customers through the Internet is known as video streaming software. Typically, a more complicated or polished-looking stream is produced using video software. Users may capture, produce, edit, and mix live stream videos with video broadcasting software.

Video software uses the data streaming method, in which video files are compressed and sent in chunks to the device that has requested them. Users using streaming capture software can capture streaming video and material in real time. There are several solutions for streaming capture software that not only help with recording but also offer a variety of editing functions. As a result, many broadcasters work to increase brand recognition by producing unique content to increase sales of video streaming software and related services. 

The rise in the adoption of mobile devices and internet users are key factors anticipated to fuel the growth of the video streaming software market during the forecast period. Additionally, it is projected that technical advancements in the digital media sector will further fuel the expansion of the market for video streaming software. Moreover, consumers now can access the media content of their choice, whether it be for information, entertainment, or social interaction, anytime and anywhere, thanks to the increase in the number of devices capable of supporting digital media and the expanding availability of high internet speed. Mobile smartphones have replaced other digital devices as the most popular internet media access.

The number of people using the Internet to see visual information is growing daily, and more people are using video streaming services for educational purposes. Live educational broadcasting and live educational video streaming may be effective engagement tools that impart knowledge, facilitate knowledge sharing, and carry out training programs. The use of video in the educational space is growing. Videos are becoming a powerful tool in enterprises, middle schools, colleges, and online courses.

The market for video streaming software is expected to be restrained by the rising need for transcoding, which is necessary to provide videos to the greatest number of end users.

Growth Factors.

Due to the growing availability of high-speed Internet access and the growing number of video streaming devices & equipment capable of supporting digital media, consumers can now access the media content of their choice, whether it be information, entertainment, or social activity, at any time and from any location. Mobile smartphones have eclipsed all other digital devices as the primary platform for consuming internet media. Globally, more people are using smartphones. Internet traffic is being developed at a high rate due to the online video boom. An increasing amount of media is consumed through digital platforms due to improved networks, more widespread internet access, mobile devices with multimedia service capabilities, and an ecosystem for application development.

The sales of various video streaming tools and gear have increased. As a result, these factors suggest that the market for video streaming software will expand.

Moreover, the growing preference for online streaming services over traditional TV and the optimization of network capacity will provide additional potential development prospects for the future market for video streaming software.

Globally, there is a noticeable increase in the use of digital media. Consumers now can access the media content of their choice, whether for information, entertainment, or social interaction, anytime and anywhere due to the increased number of devices capable of supporting digital media and the expanding availability of high internet speed. Mobile smartphones have replaced other digital devices as the most popular internet media access. In the past five years, the smartphone market has experienced extraordinary expansion.

The world is using cell phones more and more. Increasingly more media is being consumed via digital platforms because of improved networks, easier access to the Internet, mobile devices with multimedia capabilities, and an ecosystem for application development. These elements have helped the market for video streaming software develop, along with certain other elements, including the expanding popularity of mobile video streaming and the reasonably priced availability of high-speed Internet.

The market is expected to develop in the next years due to the growing demand for on-demand and online video streaming services and the rising use of digital platforms in corporate training programs. This element is directly accelerating market expansion during the anticipated period. Additionally, due to advancing technology, rising demand for on-demand video streaming services like Hotstar, Netflix, Prime Video, YouTube, and many others is anticipated to fuel market expansion in the next years.

Innovative technologies like artificial intelligence and augmented reality tools are increasingly being incorporated into video streaming software to enhance streaming networks and offer cutting-edge platforms for team collaborations and business content management. In the upcoming years, it is anticipated that this aspect will create substantial potential prospects for the industry.

Video Streaming Software Market Segmentation.

Video Streaming Software Market, a segment based on Component

The solutions category is predicted to expand at the highest CAGR during the video streaming software market forecast period. The management of all operations on end-user devices, including recording, ingesting, and delivering video, is made easier by video streaming systems.

The main characteristics of video streaming solutions include video capturing, batch and programmatic uploading, automatic transcoding, inside video searching, video editing, digital rights management (DRM), encryption, monetization, APIs, video players, video collaboration, and broadcast monitoring. These technologies offer numerous advantages, including low latency video streaming, cheaper distribution, less downtime, and quicker transcoding for business clients. This dominance is largely attributable to the widespread use of solution components by industry verticals like network providers and broadcasters. These components have significant advantages in content delivery networks (CDNs), enabling them to provide consumers with improved video streaming quality.

Video Streaming Software Market, a segment based on Deployment

According to Deployment, the cloud deployment mode segment is in the lead and is anticipated to contribute the most to the market for video streaming software. Platforms for streaming videos to the cloud provide several benefits, including minimal operational costs, simple implementation, scalability, and collaboration. Both major businesses and SMEs are interested in this. Due to the increase in smartphone users, prominent firms are concentrating on providing practical and simple platform solutions.

The flexibility that cloud-based video streaming services provide is why big businesses and SMEs are implementing them. Organizations may reduce upfront expenditures, control content quality, boost Return on Investment (RoI), and extend their client base using cloud-based video streaming solutions. As a result, huge businesses are progressively implementing cloud-based video streaming systems. Due to their scalability and inexpensive startup costs, cloud-based video streaming systems are also being heavily adopted by SMEs.

The on-premises sector reported a large market size for video streaming software. This increase is mostly attributable to the on-premise deployment mode’s total control over the enterprise content streaming platform and infrastructure, as opposed to the cloud deployment’s limited accessibility and reduced ability to deliver ultimate control over a company’s data.

Report Scope

Regional Insights

During the projected period, Asia-Pacific is expected to maintain its prominent position in the video streaming software market. The area includes emerging and advanced nations, including South Korea, Australia, Singapore, China, India, and New Zealand.

The improved technical infrastructure in this region should lead to tremendous growth for the developed nations. Developing nations are making progress in employing video streaming services to enhance and simplify their corporate operations.

Customers are increasingly requesting on-demand and live video streaming platforms, and businesses are utilizing them for training and teamwork, which is predicted to drive market expansion throughout the Asia-Pacific region. Furthermore, emerging nations in this area continually enhance through video streaming platforms to modernize and expand their company operations. It is projected that this factor will fuel market expansion in the upcoming years.

During the forecast period, the North America area expects a significant growth rate. The expansion of the video streaming software market in the area over the forecast period would be aided by the increase in live video streaming and significant spending on gaming and entertainment. The time each user spends watching videos continues to increase as streaming content becomes more readily available and of higher quality, even though growth in the overall number of subscribers to video streaming services in North America is slowing down.

The North American market is expanding due to network-to-network and government-to-government collaboration, institutional ties between video streaming and research partnerships, and significant investments in outsourced video streaming solutions and services.

Key Players

• Qumu Corporation
• Plantronics, Inc.
• Kaltura Inc.
• IBM
• Akamai Technologies
• Sonic Foundry
• Haivision
• Limelight Networks
• Brightcove Inc.
• Vbrick

Recent Development

• Through its streaming video and business video platforms, IBM launched a substitute video functionality. Organizations may do this without worrying about the technical aspects of URL links or situations where the video was embedded, updating obsolete movies with more recent versions.

Segments covered in the report

By Component

• Solutions
• Services

By Deployment

• On-premises
• Cloud

On the basis of Geography

North America

• U.S.
• Canada
• Mexico
• Rest of North America

Europe

• Germany
• France
• U.K.
• Italy
• Spain
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• New Zealand
• Australia
• South Korea
• Rest of Asia Pacific

The Middle East & Africa

• Saudi Arabia
• UAE
• Egypt
• Kuwait
• South Africa
• Rest of the Middle East & Africa

Latin America

• Brazil
• Argentina
• Rest of Latin America