US Medical Aesthetics Market 2024–2033

Reports Description

As per the current market research conducted by the CMI Team, the US Medical Aesthetics Market is expected to record a CAGR of 7.1% from 2024 to 2033. In 2024, the market size is projected to reach a valuation of USD 6,127.7 Million. By 2033, the valuation is anticipated to reach USD 11,360.7 Million.

Top Surgical Procedures in United States

Source: According to The Aesthetic Society

The US medical aesthetics market encompasses the provision of cosmetic procedures and treatments aimed at enhancing physical appearance and addressing aesthetic concerns. It includes a wide range of surgical and non-surgical procedures, such as Botox injections, dermal fillers, laser treatments, body contouring, and skin rejuvenation.

Driven by factors like technological advancements, shifting beauty standards, and increasing consumer awareness, the market continues to experience steady growth. Key players in the industry, including pharmaceutical companies, medical device manufacturers, and aesthetic clinics, contribute to the development and commercialization of innovative treatments to meet evolving patient demands and preferences.

US Medical Aesthetics Market – Significant Growth Factors

The US Medical Aesthetics Market presents significant growth opportunities due to several factors:

• Technological Advancements: Continuous advancements in medical aesthetics technologies drive market growth. Innovations such as laser technology, energy-based devices, and minimally invasive procedures enhance treatment efficacy, safety, and patient satisfaction, driving demand for aesthetic services.

• Rising Demand for Non-Invasive Procedures: There is a growing preference for non-invasive and minimally invasive aesthetic procedures among consumers. Treatments like Botox injections, dermal fillers, and laser hair removal offer natural-looking results with minimal downtime, appealing to a wide demographic and driving market expansion.

• Increasing Aging Population: The aging population in the US fuels demand for anti-aging and rejuvenation treatments. As individuals seek to maintain a youthful appearance and address age-related concerns, the demand for cosmetic procedures such as facial rejuvenation, wrinkle reduction, and skin tightening continues to grow.

• Growing Disposable Income and Beauty Consciousness: Rising disposable income levels and increasing beauty consciousness drive demand for aesthetic treatments. Consumers are willing to invest in their appearance, seeking solutions to enhance their self-confidence and overall well-being, thereby contributing to the growth of the medical aesthetics market.

• Expansion into Emerging Markets: There are opportunities for US medical aesthetics companies to expand into emerging markets, capitalizing on growing consumer awareness and disposable income levels in regions like Asia-Pacific and Latin America. By establishing a presence in these markets, companies can tap into new revenue streams and diversify their global footprint.

US Medical Aesthetics Market – Mergers and Acquisitions

The US Medical Aesthetics Market has seen several mergers and acquisitions in recent years, with companies seeking to expand their market presence and leverage synergies to improve their product offerings and profitability. Some notable examples of mergers and acquisitions in the US Medical Aesthetics Market include:

• In 2022, Mentor Worldwide LLC, a subsidiary of the Johnson & Johnson Medical Devices Companies, received FDA approval for the MENTOR MemoryGel BOOST breast implant for breast augmentation and reconstruction. This approval contributes to the expansion of their aesthetics product portfolio in the U.S. market.

• In 2021, Allergan Aesthetics, a division of AbbVie, acquired Soliton, Inc., enhancing its portfolio of non-invasive body contouring treatments. This strategic acquisition bolsters Allergan’s position in the market and expands its offerings for patients seeking advanced aesthetic solutions.

• In 2021, Bausch Health Companies Inc. introduced the Clear + Brilliant Touch laser in the U.S., offering customizable treatments suitable for patients of all ages and skin types. This launch expands the company’s portfolio of aesthetic solutions, catering to diverse patient needs.

These mergers and acquisitions helped companies expand their product offerings, improve their market presence, and capitalize on growth opportunities in the US Medical Aesthetics Market. The trend is expected to continue as companies seek to gain a competitive edge in the market.

COMPARATIVE ANALYSIS OF THE RELATED MARKET

US Medical Aesthetics Market – Significant Threats

The US Medical Aesthetics Market faces several significant threats that could impact its growth and profitability in the future. Some of these threats include:

• Regulatory Changes and Compliance Challenges: Evolving regulatory requirements and changes in healthcare policies pose a threat to the medical aesthetics market. Adherence to stringent regulations, obtaining regulatory approvals for products and procedures, and compliance with industry standards can be challenging, impacting market access and business operations.

• Safety Concerns and Adverse Events: Safety concerns associated with aesthetic procedures, such as adverse reactions, complications, and side effects, pose a threat to patient confidence and market growth. High-profile incidents and negative media coverage can erode trust in aesthetic treatments, leading to decreased demand and increased regulatory scrutiny.

• Competitive Pricing Pressures: Intense competition within the medical aesthetics market can lead to pricing pressures, reducing profit margins and impacting revenue growth. Price competition among providers and manufacturers, as well as the availability of lower-cost alternatives and commoditization of treatments, can diminish the perceived value of aesthetic procedures and limit market expansion.

• Market Saturation and Oversupply: Market saturation and oversupply of aesthetic services and products in certain regions can lead to intensified competition, pricing wars, and reduced profitability for providers. A crowded marketplace may also result in increased marketing expenditures, decreased patient retention rates, and challenges in attracting new clients, posing threats to the sustainability of aesthetic businesses.

Category-Wise Insights:

By Product Type

• Aesthetic Laser Devices: Aesthetic laser devices utilize laser technology to address various skin concerns such as wrinkles, scars, and pigmentation irregularities. Trends include the development of advanced laser platforms offering multiple wavelengths and customizable treatment parameters, as well as the integration of innovative features like fractional laser technology and picosecond pulses for enhanced treatment efficacy and patient comfort.

• Energy Devices: Energy devices deliver therapeutic energy to target tissues for skin tightening, wrinkle reduction, and body contouring. Trends include the adoption of radiofrequency (RF) and ultrasound technologies for non-invasive skin tightening and lifting, as well as the introduction of combination devices that combine multiple energy modalities for comprehensive aesthetic treatments addressing both facial and body concerns.

• Body Contouring Devices: Body contouring devices target localized fat deposits and cellulite to sculpt and reshape the body. Trends include the development of non-invasive technologies such as cryolipolysis and high-intensity focused ultrasound (HIFU) for fat reduction, as well as minimally invasive procedures like laser liposuction and radiofrequency-assisted lipolysis for precise body contouring with minimal downtime.

• Facial Aesthetic Devices: Facial aesthetic devices encompass a range of technologies for rejuvenating and enhancing facial appearance. Trends include the introduction of advanced dermal fillers and neurotoxins for wrinkle reduction and facial volume restoration, as well as the use of microfocused ultrasound (MFU) and microcurrent therapy for non-invasive facelifts and skin tightening.

• Aesthetic Implants: Aesthetic implants are used to enhance facial features, augment body contours, and restore volume. Trends include the development of next-generation implant materials offering improved biocompatibility and durability, as well as customizable implant shapes and sizes to achieve natural-looking results tailored to individual patient anatomy and aesthetic goals.

• Skin Aesthetic Devices: Skin aesthetic devices encompass technologies for improving skin texture, tone, and complexion. Trends include the adoption of fractional laser resurfacing and intense pulsed light (IPL) therapy for treating acne scars, sun damage, and uneven pigmentation, as well as the integration of microneedling and platelet-rich plasma (PRP) therapy for collagen induction and skin rejuvenation.

• Others: The “Others” category includes emerging technologies and niche devices such as plasma skin resurfacing, thread lifting, and non-surgical nose reshaping. Trends in this segment focus on innovation and specialization, with companies developing novel treatment modalities and targeting specific aesthetic concerns to meet the diverse needs of patients and practitioners in the US Medical Aesthetics Market.

By Application

• Anti-Aging and Wrinkles: Anti-aging and wrinkle treatments aim to reduce signs of aging, such as fine lines and wrinkles, using procedures like Botox injections and dermal fillers. Trends include the rising demand for preventive treatments among younger demographics and the adoption of combination therapies for enhanced results.

• Facial and Skin Rejuvenation: Facial and skin rejuvenation treatments target various skin concerns, including acne scars, uneven texture, and sun damage, through procedures like chemical peels and microdermabrasion. Trends include the growing popularity of energy-based devices for skin tightening and the emergence of regenerative medicine techniques for natural-looking results.

• Breast Enhancement: Breast enhancement procedures involve surgical and non-surgical techniques to alter the size, shape, and appearance of the breasts. Trends include the increasing demand for breast augmentation using implants or fat transfer and the emergence of non-invasive breast lifting treatments for improved contour and symmetry.

• Body Shaping and Cellulite: Body shaping and cellulite treatments focus on contouring and toning the body, reducing stubborn fat deposits and cellulite using procedures like liposuction and non-invasive body contouring devices. Trends include the rise of minimally invasive techniques like cryolipolysis and radiofrequency-based treatments for targeted fat reduction and skin tightening.

• Tattoo Removal: Tattoo removal procedures utilize lasers or other energy-based devices to eliminate unwanted tattoos from the skin. Trends include the growing demand for tattoo removal among millennials and the development of advanced laser technologies for faster, more effective removal with minimal scarring.

• Vascular Lesions: Vascular lesion treatments target visible blood vessels and vascular irregularities on the skin using lasers or light-based therapies. Trends include the expansion of treatment options for conditions like spider veins and rosacea, with a focus on precision and minimal downtime.

• Scars: Scar treatments aim to minimize the appearance of scars resulting from injuries, surgery, or skin conditions using techniques such as laser therapy and microneedling. Trends include the adoption of combination treatments incorporating scar revision surgery and advanced topical therapies for comprehensive scar management.

• Pigment Lesions: Pigment lesion treatments address hyperpigmentation, melasma, and other pigmentary disorders using lasers, chemical peels, and topical agents. Trends include the development of customized treatment protocols and the integration of melanin-targeting technologies for safe and effective pigment correction.

• Reconstructive: Reconstructive procedures restore form and function to areas affected by trauma, congenital deformities, or previous surgeries using techniques such as tissue grafting and microsurgery. Trends include the advancement of tissue engineering and 3D printing technologies for personalized reconstructive solutions with natural-looking results.

• Psoriasis and Vitiligo: Psoriasis and vitiligo treatments focus on managing symptoms and restoring skin pigmentation using phototherapy, topical medications, and biologic agents. Trends include the development of targeted therapies and combination approaches for improved disease control and quality of life for patients with chronic skin conditions.

• Others: This category encompasses a wide range of aesthetic treatments and procedures not covered by the aforementioned segments, including hair restoration, intimate rejuvenation, and nonsurgical facial enhancements like thread lifts and facial fat grafting. Trends include the increasing demand for customized treatment plans and the integration of holistic approaches for comprehensive aesthetic care.

By End User

• Cosmetic Centers: Cosmetic centers offer a range of aesthetic procedures and treatments, focusing on enhancing the physical appearance and addressing cosmetic concerns. Trends include the adoption of advanced technologies, personalized treatment approaches, and patient-centric care models to meet diverse patient needs.

• Dermatology Clinics: Dermatology clinics specialize in treating skin conditions and offer cosmetic dermatology services such as injectables, laser treatments, and chemical peels. Trends include the integration of aesthetic services with medical dermatology, emphasizing a holistic approach to skincare and anti-aging treatments.

• Hospitals: Hospitals provide medical aesthetics services alongside other healthcare specialties, catering to patients seeking aesthetic treatments in a clinical setting. Trends include the expansion of hospital-based aesthetic centers, offering comprehensive services under one roof and leveraging advanced medical infrastructure for cosmetic procedures.

• Medical Spas: Medical spas combine medical-grade treatments with a spa-like atmosphere, offering a range of aesthetic services such as facials, body contouring, and injectables. Trends include the emphasis on wellness and relaxation, the integration of holistic therapies, and the use of natural and organic skincare products to enhance the overall spa experience.

• Beauty Centers: Beauty centers focus on providing cosmetic treatments and beauty services to enhance clients’ appearance and well-being. Trends include the incorporation of cutting-edge technologies, customization of treatment packages, and the promotion of self-care and self-esteem through aesthetic enhancements.

• Others: Other end users in the medical aesthetics market may include plastic surgery centers, wellness clinics, and integrative medicine practices offering aesthetic services. Trends in this segment may include specialized niche offerings, collaboration with complementary healthcare providers, and innovative approaches to patient care and satisfaction.

By Distribution Channel

• Direct Sale: Direct sale refers to the distribution of medical aesthetics products and devices directly from manufacturers to healthcare providers or aesthetic clinics. This channel offers manufacturers greater control over product distribution, pricing, and customer relationships. Trends include the adoption of online sales platforms, virtual consultations, and direct-to-consumer marketing strategies to reach a wider audience and enhance customer convenience.

• Retail Sales: Retail sales involve the distribution of medical aesthetics products through retail outlets, pharmacies, or specialty beauty stores. This channel caters to consumers seeking over-the-counter skincare products, cosmetics, and at-home aesthetic devices. Trends include the growing demand for skincare formulations with anti-aging and rejuvenating properties, natural and organic ingredients, and innovative delivery systems to address diverse consumer needs.

• Others: Other distribution channels in the US Medical Aesthetics Market may include wholesale distributors, third-party e-commerce platforms, and specialty medical suppliers. These channels facilitate the distribution of medical aesthetics products and devices to healthcare providers, aesthetic practitioners, and end consumers. Trends include the emergence of subscription-based services, collaborative partnerships, and diversified sales channels to optimize product accessibility and market reach.

Report Scope

Competitive Landscape – US Medical Aesthetics Market

The US Medical Aesthetics Market is highly competitive, with a large number of manufacturers and retailers operating in the US. Some of the key players in the market include:

• Allergan Inc. (a subsidiary of AbbVie Inc.)
• Galderma Laboratories L.P.
• Merz Pharma GmbH & Co. KGaA
• Alma Lasers Ltd. (a subsidiary of Sisram Medical Ltd.)
• Cynosure LLC (a subsidiary of Hologic Inc.)
• Syneron Candela Corporation (a subsidiary of Apax Partners)
• Solta Medical Inc. (a subsidiary of Bausch Health Companies Inc.)
• Cutera Inc.
• Lumenis Ltd. (a subsidiary of XIO Group)
• Sciton Inc.
• Zimmer Biomet Holdings Inc.
• Venus Concept Ltd.
• Hologic Inc.
• Sientra Inc.
• InMode Ltd.
• Others

These companies operate in the market through various strategies such as product innovation, mergers and acquisitions, and partnerships.

New players entering the US Medical Aesthetics Market are embracing innovation and development to establish their presence. Companies like InMode Ltd. and Cutera, Inc. are pioneering advanced technologies such as radiofrequency-based devices and laser platforms, offering innovative solutions for aesthetic treatments.

Conversely, key players dominating the market include Allergan, Inc. (AbbVie Inc. subsidiary), Merz Pharma GmbH & Co. KGaA, and Galderma Laboratories, L.P., renowned for their extensive product portfolios, strong brand recognition, and widespread market penetration through strategic partnerships, extensive distribution networks, and effective marketing campaigns.

The US Medical Aesthetics Market is segmented as follows:

By Product Type

• Aesthetic Laser Devices
• Energy Devices
• Body Contouring Devices
• Facial Aesthetic Devices
• Aesthetic Implants
• Skin Aesthetic Devices

By Application

• Anti-Aging and Wrinkles
• Facial and Skin Rejuvenation
• Breast Enhancement
• Body Shaping and Cellulite
• Tattoo Removal
• Vascular Lesions
• Sears
• Pigment Lesions
• Reconstructive
• Psoriasis and Vitiligo
• Others

By End User

• Cosmetic Centers
• Dermatology Clinics
• Hospitals
• Medical Spas
• Beauty Centers
• Others

By Distribution Channel

• Direct Sale
• Retail Sales
• Others