North America Online Gambling and Betting Market 2025–2034

Reports Description

According to CMI Market Research, North America Online Gambling and betting Market was valued at USD 11863.6 Million in 2022 and is projected to reach USD 34685.3 Million by 2032, growing at a CAGR of 11.3% from 2022 to 2032.

The North America online gambling and betting market involves a range of digital platforms and services that provide gambling and betting activities throughout the North American region. This market includes diverse forms of online gambling, such as sports betting, casino games, poker, lotteries, and other betting options that are accessible through digital platforms.

Licensed operators and platforms provide online gambling services, enabling individuals to engage in remote gambling and betting using devices such as computers, smartphones, or other internet-enabled devices. The market reflects the rising popularity of online gambling and the adoption of digital advancements like mobile apps, virtual reality, and blockchain, which enhance the overall gambling experience.

North America Online Gambling & Betting MarketGrowth Factors

North America Online Gambling and betting Market has several significant growth opportunities that are expected to drive its expansion in the coming years. These opportunities include:

• Regulatory Changes: The relaxation of regulations surrounding online gambling and betting in North America has played a crucial role in driving market growth. Several states in the United States have legalized and regulated online gambling, expanding the market’s potential and attracting both operators and consumers.

• Increasing Internet Penetration: The widespread availability and accessibility of the Internet have contributed to the growth of online gambling and betting. As internet penetration increases in North America, more individuals have easy access to online gambling platforms, leading to a larger customer base.

• Mobile Gaming: The proliferation of smartphones and mobile devices has transformed the online gambling and betting landscape. Mobile gaming has become increasingly popular, allowing users to conveniently place bets and engage in gambling activities on the go. The rise of mobile apps and optimized mobile websites has facilitated this growth.

• Advancements in Technology: Technological advancements have greatly enhanced the online gambling and betting experience. Features such as live streaming of sports events, virtual reality (VR) casinos, and innovative payment solutions have attracted users and provided a more immersive and convenient gambling experience.

• Increasing Acceptance and Popularity: Online gambling and betting have become more socially accepted and mainstream, shedding previous stigmas associated with gambling. The popularity of sports betting, fantasy sports, and online casinos has grown significantly, driving market expansion.

• Marketing and Advertising Efforts: Aggressive marketing and advertising campaigns by online gambling operators have contributed to market growth. Promotional activities, sponsorships of sports teams and events, and targeted advertising have helped raise awareness and attract new customers.

Overall, these growth opportunities are expected to fuel the expansion of the North America Online Gambling and betting Market in the coming years.

North America Online Gambling & Betting Market- Mergers and Acquisitions

The North America Online Gambling and betting Market has seen several mergers and acquisitions in recent years. Some notable examples include:

• Flutter Entertainment acquisition of The Stars Group: In 2019, Flutter Entertainment, announced the acquisition of The Stars Group, the parent company of PokerStars and Full Tilt Poker. Flutter Entertainment acquired in an all-stock transaction valued at $6 billion, or an estimated $11 billion including assumed debt

• DraftKings acquired SBTech and Diamond Eagle Acquisition Corp: In 2020, DraftKings, merged with SBTech and Diamond Eagle Acquisition Corp, to form a special purpose acquisition company (SPAC). This allowed DraftKings to expand its offerings to include sports betting and online casino games.

• Caesars Entertainment’s acquisition of William Hill: In 2020, Caesars Entertainment announced the acquisition of William Hill, a well-known sportsbook operator. The acquisition strengthened Caesars’ position in the sports betting market and provided them with a strong online gambling platform.

These mergers and acquisitions have allowed companies to expand their product offerings, reach new markets, and strengthen their positions in the North America Online Gambling and betting Market.

COMPARATIVE ANALYSIS OF THE RELATED MARKET

North America Online Gambling & Betting MarketSignificant Threats

The North America Online Gambling and betting Market faces several significant threats that could impact its growth and profitability. Some of these threats include:

• Regulatory Challenges: Online gambling and betting are subject to various complex and evolving regulations in different regions of North America. Unfavourable regulatory changes can pose a significant threat to the gambling industry. New laws or regulations that limit or ban online gambling can hinder market growth and disrupt existing operations.

• Legal Uncertainty: The online gambling industry faces challenges due to uncertainties surrounding its legal status. The regulations and laws governing online gambling vary across different states and countries, creating a patchwork of regulatory frameworks. This lack of uniformity can discourage potential investors and hinder the market’s growth potential.

• Consumer Protection Concerns: Online gambling carries inherent risks related to problem gambling, addiction, and fraudulent activities. Concerns regarding consumer protection, responsible gambling practices, and data security have led to increased regulatory scrutiny and the imposition of stricter compliance requirements. Failing to address these concerns can damage the industry’s reputation and lead to more stringent regulations.

• Competition from Illegal Gambling Sites: Unlicensed and illegal online gambling sites pose a threat to the legitimate market. Operating outside regulatory frameworks, these sites offer potentially unsafe and unfair gaming experiences. They can divert customers away from legal platforms, undermining the credibility of licensed operators.

• Social Stigma: Despite the increasing acceptance of online gambling, certain segments of society still hold a social stigma against it. Negative perceptions regarding gambling addiction and its societal impact can impact the demand for online gambling services and create barriers to entry for new customers

• Market Saturation: The North America online gambling and betting market has experienced significant growth, resulting in heightened competition among operators. As the market becomes more saturated, operators may face challenges in attracting and retaining customers, maintaining profitability, and differentiating themselves from their competitors.

Overall, these threats pose significant challenges for the North America Online Gambling and betting Market and require companies to be vigilant in addressing them to ensure sustainable growth and profitability.

Report Scope

Category-Wise Insights

By Gaming Type:

• Casino Games: Online casinos include various games such as blackjack, slots roulette, poker, baccarat, and more. These games simulate the experience of playing in a physical casino and are quite popular among online gamblers.

• Sports Betting: Online sports betting allows users to place bets on various sports matches, such as football, basketball, baseball, soccer, tennis, and horse racing. Users can bet on the outcome of games, individual player performances, or even specific events in a match.

• Poker: Online poker platforms let players play in online poker games and tournaments against other players. These platforms provide different variations of poker, such as Texas Hold’em, Omaha, Seven-Card Stud, and more.

• Lottery: Online lottery platforms allow users to purchase tickets and participate in draws. These platforms often feature a variety of lottery games with different jackpot sizes and odds.

By Device Type:

• Desktop/Laptop: Many users use Traditional desktops and laptops for online gambling and betting. These devices offer a larger screen size, more processing power, and a full keyboard, providing a comprehensive and immersive gaming experience.

• Mobile Devices: The popularity of online gambling and betting has been on the rise, particularly with the increasing use of mobile devices like smartphones and tablets. The availability of mobile gambling apps and websites optimized for mobile use has made it convenient for users to access their preferred games and make bets while on the move. The portability and ease of use offered by mobile devices have played a significant role in the expansion of mobile gambling in North America.

North America Online Gambling & Betting Market- Regional Analysis

The North America Online Gambling and betting Market can be analyzed regionally based on the market presence of key players.

• United States: Within North America, the United States stands as a prominent online gambling and betting market. It boasts a significant number of online gambling operators and a large customer base. However, the regulatory framework varies across states, with some states legalizing and regulating online gambling, while others enforce stricter regulations or outright prohibition. As more states contemplate the legalization of online gambling, the market is anticipated to witness growth.

• Canada: Online gambling and betting in Canada are subject to regulation at the provincial level. Certain provinces have established their own online gambling platforms, while others rely on offshore operators. The Canadian market exhibits a relatively open environment, attracting numerous international online gambling operators who cater to Canadian players. As more provinces explore the possibility of regulating online gambling, the market is expected to expand further.

• Mexico: In Mexico, online gambling and betting are regulated by the federal government. The country experiences a burgeoning market for online gambling, with several licensed operators providing services to Mexican players. The market has witnessed substantial growth in recent years, fueled by the increased penetration of the internet and smartphone usage.

Competitive Landscape – North America Online Gambling & Betting Market

The North America Online Gambling and betting Market is highly competitive and is dominated by several major players, including:

• DraftKings: DraftKings operates as a daily fantasy sports provider and online sportsbook operator in North America. The company provides a wide range of sports betting options and has expanded its portfolio into online casino gaming.

• FanDuel: FanDuel is a major daily fantasy sports and online sports betting company in North America. The company has a comprehensive sportsbook platform that lets users play bets and provides an option for playing casino.

• BetMGM: BetMGM is a joint venture between MGM Resorts International and GVC Holdings, that provides online sports betting and casino gaming. They have a strong presence in several U.S. states and continue to expand their operations.

• Caesars Entertainment: Caesars Entertainment is a well-known name in the casino industry and has extended its presence to online gambling. They offer online sports betting and casino games through their Caesars Sportsbook and Caesars Casino platforms.

• Flutter Entertainment: Flutter Entertainment operates as a gambling operator that owns several popular brands, including FanDuel, Paddy Power, Betfair, and PokerStars. These brands provide various sports betting options to their users in the North American market.

• Golden Nugget Online Gaming: Golden Nugget Online Gaming operates as an online casino that has gained traction in the North American market. The company provides a range of casino games and has expanded its operations to multiple states.

• Rush Street Interactive: Rush Street Interactive is an online gambling company that operates online sportsbooks and casinos in several U.S. states. They have developed partnerships with various casinos and have a growing presence in the market.

Bet365, 888 Holdings, William Hill, Kindred Group, Betway, Bovada, Intertops, Unibet, BetOnline, PointsBet, Hard Rock Online, Resorts Digital Gaming, Churchill Downs Incorporated, Others. These companies compete on the basis of service quality, pricing, target market, and marketing strategies to maintain their market share and gain a competitive advantage.

The North America Online Gambling and betting Market is segmented as follows:

By Gaming Type:

• Poker
• Casino
• Social Gaming
• Lottery
• Bingo
• Fantasy Sports

By Device Type:

• Desktops & Laptops
• Mobiles & Tablets

Regional Coverage:

• United States
• Canada
• Mexico