Eyelashes Enhancing Agents Market Size, Trends and Insights By Application (Eyelash Nourishment, Eyelash Repair, Others), By Type (Prescribed, Non-prescribed/OTC), By Distribution Channel (Online, Offline), and By Region - Global Industry Overview, Statistical Data, Competitive Analysis, Share, Outlook, and Forecast 2024–2033
Report Snapshot
CAGR: 5%
| Study Period: | 2025-2034 |
| Fastest Growing Market: | North America |
| Largest Market: | Asia-Pacific |
Major Players
- L’Oréal Paris
- Peter Thomas Roth Labs LLC.
- Allergan
- Athena Cosmetics, Inc.
- Others
Reports Description
According to Custom Market Insights (CMI), The Global Eyelashes Enhancing Agents Market size was estimated at USD 425 Million in 2021 and is expected to reach USD 445 Million in 2022 and is expected to hit around USD 610 Million by 2030, poised to grow at a compound annual growth rate (CAGR) of 5% from 2022 to 2030. Our research report offers a 360-degree view of the Eyelashes Enhancing Agents market’s drivers and restraints, coupled with the impact they have on demand during the projection period. Also, the report examines global opportunities and competitive analysis for the Eyelashes Enhancing Agents market.
- Eyelashes enhancing agents are cosmetics that nourish and help eyelashes grow longer and thicker. These products are made up of different nutrients that support healthy lash growth. The most frequently found constituents in eyelash serums on the market include biotin, castor oil, peptides, panthenol, and sodium hyaluronate. Eyelash serums that can be obtained over the counter (OTC) frequently contain biotin. Hair health is enhanced, and keratin (a hair protein) is strengthened by biotin. When used as eyelash enhancers, peptides, panthenol, and sodium hyaluronate work as moisturizers or water binders to encourage development.
- Women choose eye care products over all other types of cosmetics and skin care. The most popular face and eye care items include mascara, serums, eyeliners, and kohl (kajal).
- There are three phases to the growth pattern of eyelashes: anagen (active), catagen (transition), and telogen (resting)
- The first phase, known as anagen, lasts for almost four to six weeks and is characterized by continuous eyelash growth. The hair follicles start to shrink, and the eyelashes reach their maximum length in the second phase (catagen). Two to three weeks pass during the phase. Before the lash falls out spontaneously, the telogen, or the last phase, the resting period lasts for around 100 days.
- The prevalence of eye inflammations, including madarosis and blepharitis, is rising, which is fueling a modest growth in the market for eyelash-enhancing products worldwide. Additionally, a shift in consumer preference toward natural eyelash enhancers and ongoing usage of stronger medical dosages that induce eyelash loss is projected to fuel market expansion during the assessment period.
Report Scope
The study focuses on Eyelashes Enhancing Agents Market analysis on a global scale, and market sizing include the income generated by these solutions provided by different market players. In order to support the market projections and growth rates over the anticipated period of 2025-2034, the study additionally monitors important market factors, underlying growth influencers, and significant vendors active in the sector. The study also examines how COVID-19 has affected the ecology generally. The scope of the study includes market sizing and forecast for segmentation by application, type, distribution channel, and geography.
Report Scope
| Feature of the Report | Details |
| Market Size in 2021 | USD 425 Million |
| Projected Market Size in 2030 | USD 610 Million |
| Market Size in 2022 | USD 445 Million |
| CAGR Growth Rate | 5% CAGR (2025-2034) |
| Base Year | 2023 |
| Forecast Period | 2025-2034 |
| Prominent Players | L’Oréal Paris, Peter Thomas Roth Labs LLC., Allergan, Athena Cosmetics, Inc., Grande Cosmetics LLC., Roden and Fields, Beauty Essentials, Skin Research Laboratories, Lashfactor London, Lancer Dermatology, Boss Biological Technique Ltd., and Others |
| Key Segment | By Application, Type, Distribution Channel, and Region |
| Report Coverage | Revenue Estimation and Forecast, Company Profile, Competitive Landscape, Growth Factors and Recent Trends |
| Regional Scope | North America, Europe, Asia Pacific, Middle East & Africa, and South & Central America |
| Buying Options | Request tailored purchasing options to fulfil your requirements for research. |
Key Market Dynamics
- Increased sales of cosmetic items among the growing global “look-conscious” population have favoured blepharitis, which causes eye inflammation and interferes with eyelash growth. This has led to an increase in the demand for eyelash-enhancing products.
- Manufacturers are concentrating on providing a wide variety of efficient natural eyelash-boosting agents as a result of the customer shift toward natural therapies and treatments to prevent the side effects of chemical-induced agents.
- Developments and sales of eyelash-enhancing goods have been influenced by the growing effectiveness and wide range of solutions that enable the strengthening of brittle and lifeless eyelashes. The abundance of eyelash-enhancing products available in sprays, serums, and gels, which make application simple for consumers, has further aided the market’s expansion.
- The introduction of eCommerce and the successful placement of eyelash-enhancement products on supermarket and hypermarket shelves have contributed significantly to the market’s expansion. Smart sales tactics used by manufacturers, such as discounts, incentives, and guaranteed freebies, have resulted in increased sales closing, encouraging the market expansion of eyelash-enhancer products.
- The rise of the cosmetic and hair care industries’ increased awareness of eyelash health among women, and the accessibility of branded eyelash enhancers online are the main factors driving the global market for eyelash enhancers.
- The global eyelashes enhancing agents market is anticipated to develop over the course of the forecast period as a result of rising consumer demand for eye care cosmetics and an increase in the number of eye care cosmetics suppliers.
- The high cost of the pharmaceuticals utilized to make eyelash enhancers continues to be a major obstacle for the market players. The price of eyelash enhancers is further encouraging consumers to switch to their more affordable competitors, such as mascara and artificial eyelashes, which are anticipated to operate as a barrier to market expansion.
- The market for eyelash enhancers is expected to drop due to a number of side effects, including skin darkening, unintended diffusion of enhancers to other body regions leading to unfavourable hair growth, and irritated eyes.
Online Segment Led the Eyelashes Enhancing Agents Market
- The worldwide eyelash enhancing agents market may be divided into online retailers and retail stores/cosmetic stores in terms of distribution channels.
- By 2030, the market for eyelash enhancing agents will likely be dominated by the segment of online retailers. There are several branded eyelash-enhancer products available online. Customers can now compare brands, read reviews, and purchase goods at their convenience due to this. Additionally, there are a lot of promotions and discounts available while buying cosmetics on e-commerce websites. This makes customers more likely to purchase cosmetic and eye care items online.
- A wide variety of eyelash-boosting products are available from L’Oréal Paris, Grande Cosmetics LLC, Peter Thomas Roth Labs LLC, and Athena Cosmetics, Inc. via online retailers like Amazon.
Competitive Landscape
The existence of numerous international, regional, and local vendors serving the demand generated by research scientists and industry-operating pharmaceutical and biotechnology businesses defines the global market for eyelash enhancing agents. The market is expanding as a result of rising consumer demand. The market is becoming more profitable as innovative products become more widely available. The major players have chosen to form partnerships and agreements in order to increase their geographical reach and reduce their operational costs.
- 2022: The first professional formulation, RevitaLash Advanced Pro, has been added to the award-winning line of nourishing and enhancing cosmetics by RevitaLash Cosmetics, pioneers and innovators in eyelashes and brows.
- 2018: An eyelash-thickening medication called Latisse was approved for sale by Allergens Plc. The medication was created to treat hypotrichosis, a condition that results in the loss of eyelashes. It is a unique prescription item designed to lengthen eyelashes.
The global Eyelashes Enhancing Agents market is segmented as follows:
By Application
- Eyelash Nourishment
- Eyelash Repair
- Others
By Type
- Prescribed
- Non-prescribed/OTC
By Distribution Channel
- Online
- Offline
By Region
North America
- U.S.
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- France
- U.K.
- Italy
- Spain
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- New Zealand
- Australia
- South Korea
- Rest of Asia Pacific
The Middle East & Africa
- Saudi Arabia
- UAE
- Egypt
- Kuwait
- South Africa
- Rest of the Middle East & Africa
Latin America
- Brazil
- Argentina
- Rest of Latin America
Table of Contents
- Chapter 1. Preface
- 1.1 Report Description and Scope
- 1.2 Research scope
- 1.3 Research Methodology
- 1.3.1 Market Research Type
- 1.3.2 Market research Methodology
- Chapter 2. Executive Summary
- 2.1 Global Eyelashes Enhancing Agents Market, (2025 – 2034) (USD Million)
- 2.2 Global Eyelashes Enhancing Agents Market : snapshot
- Chapter 3. Global Eyelashes Enhancing Agents Market – Industry Analysis
- 3.1 Eyelashes Enhancing Agents Market: Market Dynamics
- 3.2 Market Drivers
- 3.2.1 Growing due to the surging availability and sales of eyelash-enhancing agents on e-commerce platforms
- 3.2.2 Rising incidences of eye inflammation such as blepharitis and madarosis.
- 3.3 Market Restraints
- 3.4 Market Opportunities
- 3.5 Market Challenges
- 3.6 Porter’s Five Forces Analysis
- 3.7 Market Attractiveness Analysis
- 3.7.1 Market attractiveness analysis By Application
- 3.7.2 Market attractiveness analysis By Type
- 3.7.3 Market attractiveness analysis By Distribution Channel
- 3.7.4 Market attractiveness analysis By Online
- 3.7.5 Market attractiveness analysis By Offline
- Chapter 4. Global Eyelashes Enhancing Agents Market- Competitive Landscape
- 4.1 Company market share analysis
- 4.1.1 Global Eyelashes Enhancing Agents Market: company market share, 2025
- 4.2 Strategic development
- 4.2.1 Acquisitions & mergers
- 4.2.2 New Product launches
- 4.2.3 Agreements, partnerships, cullaborations, and joint ventures
- 4.2.4 Research and development and Regional expansion
- 4.3 Price trend analysis
- 4.1 Company market share analysis
- Chapter 5. Global Eyelashes Enhancing Agents Market – Application Analysis
- 5.1 Global Eyelashes Enhancing Agents Market overview: By Application
- 5.1.1 Global Eyelashes Enhancing Agents Market share, By Application, 2025 and 2034
- 5.2 Eyelash Nourishment
- 5.2.1 Global Eyelashes Enhancing Agents Market by Eyelash Nourishment, 2022 – 2030 (USD Million)
- 5.3 Eyelash Repair
- 5.3.1 Global Eyelashes Enhancing Agents Market by Eyelash Repair, 2022 – 2030 (USD Million)
- 5.4 Others
- 5.4.1 Global Eyelashes Enhancing Agents Market by Others, 2022 – 2030 (USD Million)
- 5.1 Global Eyelashes Enhancing Agents Market overview: By Application
- Chapter 6. Global Eyelashes Enhancing Agents Market – Type Analysis
- 6.1 Global Eyelashes Enhancing Agents Market overview: By Type
- 6.1.1 Global Eyelashes Enhancing Agents Market share, By Type, 2025 and 2034
- 6.2 Prescribed
- 6.2.1 Global Eyelashes Enhancing Agents Market by Prescribed, 2022 – 2030 (USD Million)
- 6.3 Non-prescribed/OTC
- 6.3.1 Global Eyelashes Enhancing Agents Market by Non-prescribed/OTC, 2022 – 2030 (USD Million)
- 6.1 Global Eyelashes Enhancing Agents Market overview: By Type
- Chapter 7. Global Eyelashes Enhancing Agents Market – Distribution Channel Analysis
- 7.1 Global Eyelashes Enhancing Agents Market overview: By Distribution Channel
- 7.1.1 Global Eyelashes Enhancing Agents Market share, By Distribution Channel, 2025 and 2034
- 7.1 Global Eyelashes Enhancing Agents Market overview: By Distribution Channel
- Chapter 8. Global Eyelashes Enhancing Agents Market – Online Analysis
- 8.1 Global Eyelashes Enhancing Agents Market overview: By Online
- 8.1.1 Global Eyelashes Enhancing Agents Market share, By Online, 2025 and 2034
- 8.1 Global Eyelashes Enhancing Agents Market overview: By Online
- Chapter 9. Global Eyelashes Enhancing Agents Market – Offline Analysis
- 9.1 Global Eyelashes Enhancing Agents Market overview: By Offline
- 9.1.1 Global Eyelashes Enhancing Agents Market share, By Offline, 2025 and 2034
- 9.1 Global Eyelashes Enhancing Agents Market overview: By Offline
- Chapter 10. Eyelashes Enhancing Agents Industry – Regional Analysis
- 10.1 Global Eyelashes Enhancing Agents Industry Regional Overview
- 10.2 Global Eyelashes Enhancing Agents Industry Share, by Region, 2025 & 2030 (USD Million)
- 10.3. North America
- 10.3.1 North America Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.3.1.1 North America Eyelashes Enhancing Agents Industry, by Country, 2022 – 2030 (USD Million)
- 10.3.1 North America Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.4 North America Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030
- 10.4.1 North America Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030 (USD Million)
- 10.5 North America Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030
- 10.5.1 North America Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030 (USD Million)
- 10.6 North America Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030
- 10.6.1 North America Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030 (USD Million)
- 10.7 North America Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030
- 10.7.1 North America Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030 (USD Million)
- 10.8 North America Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030
- 10.8.1 North America Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030 (USD Million)
- 10.9. Europe
- 10.9.1 Europe Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.9.1.1 Europe Eyelashes Enhancing Agents Industry, by Country, 2022 – 2030 (USD Million)
- 10.9.1 Europe Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.10 Europe Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030
- 10.10.1 Europe Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030 (USD Million)
- 10.11 Europe Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030
- 10.11.1 Europe Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030 (USD Million)
- 10.12 Europe Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030
- 10.12.1 Europe Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030 (USD Million)
- 10.13 Europe Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030
- 10.13.1 Europe Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030 (USD Million)
- 10.14 Europe Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030
- 10.14.1 Europe Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030 (USD Million)
- 10.15. Asia Pacific
- 10.15.1 Asia Pacific Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.15.1.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Country, 2022 – 2030 (USD Million)
- 10.15.1 Asia Pacific Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.16 Asia Pacific Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030
- 10.16.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030 (USD Million)
- 10.17 Asia Pacific Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030
- 10.17.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030 (USD Million)
- 10.18 Asia Pacific Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030
- 10.18.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030 (USD Million)
- 10.19 Asia Pacific Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030
- 10.19.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030 (USD Million)
- 10.20 Asia Pacific Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030
- 10.20.1 Asia Pacific Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030 (USD Million)
- 10.21. Latin America
- 10.21.1 Latin America Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.21.1.1 Latin America Eyelashes Enhancing Agents Industry, by Country, 2022 – 2030 (USD Million)
- 10.21.1 Latin America Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.22 Latin America Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030
- 10.22.1 Latin America Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030 (USD Million)
- 10.23 Latin America Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030
- 10.23.1 Latin America Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030 (USD Million)
- 10.24 Latin America Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030
- 10.24.1 Latin America Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030 (USD Million)
- 10.25 Latin America Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030
- 10.25.1 Latin America Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030 (USD Million)
- 10.26 Latin America Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030
- 10.26.1 Latin America Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030 (USD Million)
- 10.27. The Middle-East and Africa
- 10.27.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.27.1.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Country, 2022 – 2030 (USD Million)
- 10.27.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, 2022 – 2030 (USD Million)
- 10.28 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030
- 10.28.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Application, 2022 – 2030 (USD Million)
- 10.29 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030
- 10.29.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Type, 2022 – 2030 (USD Million)
- 10.30 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030
- 10.30.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Distribution Channel, 2022 – 2030 (USD Million)
- 10.31 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030
- 10.31.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Online, 2022 – 2030 (USD Million)
- 10.32 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030
- 10.32.1 The Middle-East and Africa Eyelashes Enhancing Agents Industry, by Offline, 2022 – 2030 (USD Million)
- Chapter 11. Company Profiles
- 11.1 L’Oréal Paris
- 11.1.1 Overview
- 11.1.2 Financials
- 11.1.3 Product Portfolio
- 11.1.4 Business Strategy
- 11.1.5 Recent Developments
- 11.2 Peter Thomas Roth Labs LLC.
- 11.2.1 Overview
- 11.2.2 Financials
- 11.2.3 Product Portfolio
- 11.2.4 Business Strategy
- 11.2.5 Recent Developments
- 11.3 Allergan
- 11.3.1 Overview
- 11.3.2 Financials
- 11.3.3 Product Portfolio
- 11.3.4 Business Strategy
- 11.3.5 Recent Developments
- 11.4 Athena Cosmetics
- 11.4.1 Overview
- 11.4.2 Financials
- 11.4.3 Product Portfolio
- 11.4.4 Business Strategy
- 11.4.5 Recent Developments
- 11.5 Boss Biological Technique Ltd.
- 11.5.1 Overview
- 11.5.2 Financials
- 11.5.3 Product Portfolio
- 11.5.4 Business Strategy
- 11.5.5 Recent Developments
- 11.6 Grande Cosmetics LLC.
- 11.6.1 Overview
- 11.6.2 Financials
- 11.6.3 Product Portfolio
- 11.6.4 Business Strategy
- 11.6.5 Recent Developments
- 11.7 Roden and Fields
- 11.7.1 Overview
- 11.7.2 Financials
- 11.7.3 Product Portfolio
- 11.7.4 Business Strategy
- 11.7.5 Recent Developments
- 11.8 Beauty Essentials
- 11.8.1 Overview
- 11.8.2 Financials
- 11.8.3 Product Portfolio
- 11.8.4 Business Strategy
- 11.8.5 Recent Developments
- 11.9 Skin Research Laboratories
- 11.9.1 Overview
- 11.9.2 Financials
- 11.9.3 Product Portfolio
- 11.9.4 Business Strategy
- 11.9.5 Recent Developments
- 11.10 Lashfactor London
- 11.10.1 Overview
- 11.10.2 Financials
- 11.10.3 Product Portfolio
- 11.10.4 Business Strategy
- 11.10.5 Recent Developments
- 11.11 Lancer Dermatology
- 11.11.1 Overview
- 11.11.2 Financials
- 11.11.3 Product Portfolio
- 11.11.4 Business Strategy
- 11.11.5 Recent Developments
- 11.1 L’Oréal Paris
List Of Figures
Figures No 1 to 25
List Of Tables
Tables No 1 to 127
List of the prominent players in the global Eyelashes Enhancing Agents market:
- L’Oréal Paris
- Peter Thomas Roth Labs LLC.
- Allergan
- Athena Cosmetics, Inc.
- Grande Cosmetics LLC.
- Roden and Fields
- Beauty Essentials
- Skin Research Laboratories
- Lashfactor London
- Lancer Dermatology
- Boss Biological Technique Ltd.
- Others
FAQs
“North America” region will lead the global Eyelashes Enhancing Agents market during the forecast period 2022 to 2030.
The key factors driving the market are is growing due to the surging availability and sales of eyelash-enhancing agents on e-commerce platforms & rising incidences of eye inflammation such as blepharitis and madarosis.
The key players operating in the Eyelashes Enhancing Agents market are L’Oréal Paris, Peter Thomas Roth Labs LLC., Allergan, Athena Cosmetics, Inc., Grande Cosmetics LLC., Roden and Fields, Beauty Essentials, Skin Research Laboratories, Lashfactor London, Lancer Dermatology, Boss Biological Technique Ltd.
The global Eyelashes Enhancing Agents market is expanding growth with a CAGR of approximately 5% during the forecast period (2022 to 2030).
The global Eyelashes Enhancing Agents market size was valued at USD (425 Million) in 2021 and it is projected to reach around USD (610 Million) by 2030.