Global Raw Pet Food Market Size Likely to Reach at a CAGR of 4.7% By 2033

According to current market research conducted by the CMI Team, the global Raw Pet Food Market size is expected to record a CAGR of 4.7% from 2024 to 2033. In 2024, the market size is projected to reach a valuation of USD 33,070.6 Million. By 2033, the valuation is anticipated to reach USD 50,478.8 Million.

Raw Pet Food Market: Growth Factors and Dynamics

• Increasing Pet Humanization: The rise in the consumption of fortified and organic food products for pets is a function of consumers’ growing awareness and their also increasing need for holistic approaches to ensure their pets’ health. Owning pets is transforming where people do not own pets rather they are family members and this creates a need for more investments in premium pet food.

• Rising Health Concerns: Due to the increasing problem of obesity, allergies, and other digestive complications among pets, pet-owners have been on the search for healthier and more natural options and this includes raw pet food that is thought to imitate natural diets and promote overall body health.

• Expansion of Distribution Channels: Expansion through increased access through e-commerce sites, independent pet retail outlets, and practitioners help tap into a larger market by meeting the needs of the different types of consumers and making it easier for pet owners looking for particular types of food to buy.

• Advancements in Pet Nutrition: As research on pet nutrition continues, new product development leads to compositions that not only provide the proper nutrients in the proper amounts but incorporate the use of raw materials that aid in higher nutrient absorption as well as better digestion which is encouraging penetration in the market.

• Regulatory Changes and Standards: As a consequence of evolving regulatory environments meant to strengthen the safety and quality of raw pet food and its production processes — such as labelling requirements and adherence to food standards — consumer trust, and consequently, market expansion, also improve.

• Educational Efforts: Pet food manufacturers, pet retailers, and veterinarians promote the advantages of raw diets creating more consumer acceptance, and purchasing of the product in the market. The importance of nutritional education and appropriate feeding practices reduces propaganda, which helps tell pet owners to embrace raw food.

• Environmental and Ethical Considerations: raw pet foods that are derived from animals raised in humane conditions and sustainable ways, which hits with the greater consumer’s worldview.

• Influence of Veterinary Recommendations: Growing endorsement and recommendations from veterinarians regarding the nutritional benefits and suitability of raw diets for pets play a significant role in shaping consumer perceptions and driving market growth.

• Social Media and Influencer Impact: The influence of social media platforms and pet influencers advocating for raw diets creates awareness and drives consumer interest, impacting purchasing decisions and fostering growth in the raw pet food market.

Raw Pet Food Market: Partnership and Acquisitions

• In 2023, Mankind Pharma made forays into the pet food industry by launching PetStar, a dog food range comprising dry, wet, and treats. The company plans to establish an all-around pet care ecosystem while having ambitions in the pet nutrition and wellness market.

• In 2021, The Spot & Tango, a DTC consumer pet food brand established in 2018, is famous for its fresh wet dog food recipes. It has expanded its product offerings with UnKibble, a new offering of human-grade, fresh, dry dog food catering to pet owners looking for nutritious and convenient feeding options.

Report Scope

Raw Pet Food Market: COVID-19 Analysis

The COVID-19 pandemic significantly affected the Raw Pet Food industry as spending patterns of consumers changed and the entire pet care sector was transformed. Because there were restrictions on how far people were able to go, many paid more attention to their pets and their diets, and thus the appetite for more decent and more natural and raw pet foods increased.

Pet owners took more care of their pets’ diets and endeavoured to use fresh, clean and wholesome foods, as they felt it would help in improving their pets’ health. This outcome was exacerbated by the increased “humanization” of pets, as they are considered part of the family and hence deserve to be treated as such.

Nevertheless, pandemic also brought some disadvantages in respect of supply chains in that there were periods when the availability of raw elements was low whereas distribution was a challenge particularly in the early stages. Smaller raw pet food producers were especially hampered by supply chain issues. In spite of these challenges, e-commerce channels were expanding rapidly as pet owners began shopping more and more on the internet, resulting in increased sales directly to consumers for raw pet food brands.

List of the prominent players in the Raw Pet Food Market:

• Primal Pet Foods
• Stella & Chewy’s
• Instinct (Nature’s Variety)
• Orijen
• Merrick Pet Care
• Bravo Pet Foods
• Vital Essentials
• Northwest Naturals
• Answers Pet Food
• Raw Bistro
• Tylee’s
• Smallbatch Pets
• Marty Pets
• Nature’s Logic
• Darwin’s Natural Pet Products
• Others

The Raw Pet Food Market is segmented as follows:

By Pet Type

• Dogs
• Cats
• Others

By Protein Source

• Chicken
• Beef
• Turkey
• Fish
• Lamb
• Others

By Price Range

• Mass
• Premium

By Sales Channel

• Wholesalers/Distributors
• Convenience Stores
• Pharmacy/ Drug Stores
• Online Retailers
• Pet Specialty Stores
• Others

Regional Coverage:

North America

• U.S.
• Canada
• Mexico
• Rest of North America

Europe

• Germany
• France
• U.K.
• Russia
• Italy
• Spain
• Netherlands
• Rest of Europe

Asia Pacific

• China
• Japan
• India
• New Zealand
• Australia
• South Korea
• Taiwan
• Rest of Asia Pacific

The Middle East & Africa

• Saudi Arabia
• UAE
• Egypt
• Kuwait
• South Africa
• Rest of the Middle East & Africa

Latin America

• Brazil
• Argentina
• Rest of Latin America