North America Running Shoe Market Size Likely to Grow at a CAGR of 5.7% By 2033

As per the current market research conducted by CMI Team, the North America Running Shoe Market size is expected to record a CAGR of 5.7% from 2023 to 2032. In 2023, the market size is projected to reach a valuation of USD 12.3 Billion. By 2032, the valuation is anticipated to reach USD 17.1 Billion.

North America Running Shoe Market: Growth Factors and Dynamics

• Fitness and Wellness Trend: The growing emphasis on health and wellness has fueled the demand for running shoes in North America. The increasing awareness of the importance of physical activity and fitness has led to a surge in the adoption of running as a popular form of exercise, driving the demand for specialized running footwear.

• Innovation and Technology: Continuous innovation and advancements in technology within the running shoe market have been key growth factors. Brands are incorporating cutting-edge materials, cushioning technologies, and biomechanical designs to enhance performance, comfort, and injury prevention, thereby attracting consumers seeking high-performance footwear.

• E-commerce Boom: The rise of e-commerce has significantly impacted the North American running shoe market. Consumers prefer the convenience of online shopping, and the ability to explore a wide range of options, read reviews, and compare prices has contributed to the online growth of running shoe sales.

• Athleisure Trend: The broader athleisure trend, where athletic apparel is worn not just for sports but also as casual wear, has positively influenced the running shoe market. Consumers are increasingly looking for stylish and versatile running shoes that can seamlessly transition from workouts to everyday activities.

• Health and Sustainability Concerns: There is a growing awareness among consumers about the importance of sustainable and eco-friendly products. This has led to a shift in preferences towards running shoes made from environmentally friendly materials, reflecting a broader concern for health, the environment, and corporate responsibility.

• Celebrity Endorsements and Influencer Marketing: Endorsements by celebrities and influencers play a significant role in shaping consumer preferences. Collaborations between athletic brands and well-known figures, as well as effective influencer marketing, have contributed to the popularity and sales of running shoes, particularly among younger demographics.

North America Running Shoe Market: Partnership and Acquisitions

• In 2021, Nike unveiled the ‘Go FlyEase,’ a hands-free sports shoe with no laces or fastenings, initially designed for ease of use by individuals with disabilities. The innovative design, now accessible to a broader audience, prioritizes convenience, allowing for effortless wear and removal.

• In 2020, Tremaine Emory collaborated with Converse, adapting the African American flag onto the Chuck 70 shoe canvas. The partnership aims to initiate discussions on the contemporary Black American experience, fostering awareness, and inspiring consumer demand for transformative change towards a more just future.

Report Scope

North America Running Shoe Market: COVID-19 Analysis

The COVID-19 pandemic has had a significant impact on the North America Running Shoe Market, with the industry experiencing both positive and negative effects. Here are some of the key impacts:

• Supply Chain Disruptions: The running shoe market faced challenges due to disruptions in global supply chains during the pandemic. Manufacturing delays and shortages of raw materials impacted production, leading to reduced availability of certain running shoe models.

• Retail Closures and Reduced Foot Traffic: Lockdowns and restrictions led to the closure of many retail outlets, affecting in-store sales. Reduced foot traffic and consumer reluctance to visit physical stores impacted the overall sales and distribution channels for running shoes in North America.

• Shift in Consumer Spending: The economic uncertainties during the pandemic prompted shifts in consumer spending priorities. Non-essential items, including sports and fitness-related products like running shoes, experienced a decline in demand as consumers focused on essential needs and savings.

• E-commerce Acceleration: The running shoe market saw a rapid acceleration in online sales during the pandemic, and this trend continued during the recovery phase. E-commerce platforms became crucial for reaching consumers, offering convenience, a wide product range, and contactless transactions.

• Focus on Health and Fitness: As the awareness of health and fitness grew during the pandemic, there was an increased focus on home-based workouts and outdoor activities like running. This trend boosted the demand for running shoes as individuals sought comfortable and performance-oriented footwear for their fitness routines.

• Innovations and Product Adaptations: Running shoe manufacturers adapted to changing consumer needs by introducing innovations such as antimicrobial materials, sustainable manufacturing practices, and versatile designs suitable for both active and casual use. These adaptations helped capture consumer interest and drive sales.

• Promotional Activities and Discounts: Brands implemented strategic marketing campaigns, promotions, and discounts to stimulate consumer interest and boost sales. Special offers and loyalty programs incentivized consumers to make purchases, aiding in the recovery of the running shoe market.

• Reopening of Physical Retail: The gradual reopening of physical retail stores allowed consumers to experience and try on running shoes before purchasing. Retailers implemented safety measures to instill confidence in consumers, contributing to the recovery of in-store sales and overall market stability.

In conclusion, the COVID-19 pandemic has had a mixed impact on the North America Running Shoe Market, with some challenges and opportunities arising from the pandemic.

List of the prominent players in the North America Running Shoe Market:

• Nike Inc.
• Adidas AG
• New Balance Athletics Inc.
• ASICS Corporation
• Puma SE
• Under Armour Inc.
• Brooks Sports Inc.
• Saucony Inc.
• HOKA ONE ONE
• Skechers U.S.A. Inc.
• Newton Running Company
• Mizuno Corporation
• Reebok International Ltd.
• Salomon S.A.
• Altra Running
• Others

The North America Running Shoe Market is segmented as follows:

By Gender

• Men
• Women
• Kids

By Product Type

• Treadmill
• Road
• Trail
• Mud
• Barefoot

By Distribution Channel

• Online
• Offline

By Price Point

• Up to $60
• $60 to $120
• $120 to $200
• Above $200

Regional Coverage:

North America

• U.S.
• Canada
• Mexico
• Rest of North America