India Sports Equipment Market Size Likely to Grow at a CAGR of 7.2% By 2033

As per the current market research conducted by the CMI Team, the India Sports Equipment Market size is expected to record a CAGR of 7.2% from 2024 to 2033. In 2024, the market size is projected to reach a valuation of USD 30,150.1 Million. By 2033, the valuation is anticipated to reach USD 56,369.2 Million.

India Sports Equipment Market: Growth Factors and Dynamics

• Rising Health Awareness: Increasing health consciousness among the Indian population has led to a growing interest in sports and fitness activities, driving demand for sports equipment and accessories.

• Government Initiatives: Government initiatives such as the Fit India Movement and Khelo India program aim to promote sports and fitness activities across the country, fostering a conducive environment for the growth of the sports equipment market.

• Growing Disposable Income: With rising disposable incomes and changing lifestyles, more Indians are investing in sports and recreational activities, leading to increased spending on sports equipment and gear.

• Infrastructure Development: The development of sports infrastructure, including stadiums, gyms, and fitness centers, has increased accessibility to sports facilities, thereby driving demand for sports equipment.

• Emergence of E-commerce: The proliferation of e-commerce platforms has made sports equipment more accessible to consumers across India, particularly in Tier 2 and Tier 3 cities, boosting market growth.

• Rise of Professional Sports Leagues: The growing popularity of professional sports leagues in India, such as the Indian Premier League (IPL) for cricket and the Pro Kabaddi League, has heightened interest in sports participation, leading to increased demand for sports equipment among enthusiasts and aspiring athletes.

• Celebrity Endorsements and Sponsorships: The endorsement of sports equipment by popular athletes and celebrities in India significantly influences consumer purchasing behavior, driving demand for endorsed products and enhancing brand visibility and credibility in the market.

• Expansion of Organized Retail: The growth of organized retail chains and specialty sports stores across urban and semi-urban areas in India provides consumers with access to a wide range of sports equipment brands and products, contributing to market growth and consumer convenience.

• Innovation and Product Development: Continuous innovation and product development in the sports equipment industry, including the introduction of technologically advanced and performance-enhancing products, cater to the evolving needs and preferences of Indian consumers, driving market growth and differentiation among competitors.

India Sports Equipment Market: Partnership and Acquisitions

• In 2022, PUMA inaugurated its inaugural store in the Republic of Maldives, tapping into the booming tourism sector. This marks Maldives as the twentieth market under PUMA India’s portfolio, joining other Southeast Asian countries in the brand’s expanding syndicate.

• In 2021, Adidas unveiled its inaugural flagship store, ‘The Home of Possibilities,’ in Connaught Place, India, integrating digital touchpoints, sustainability initiatives, and innovative retail experiences. This blend signifies Adidas’ commitment to elevating consumer engagement and shaping the future of retail in India.

Report Scope

India Sports Equipment Market: COVID-19 Analysis

The COVID-19 pandemic has significantly impacted the India Sports Equipment Market, with the industry experiencing both positive and negative effects. Here are some of the key impacts:

• Disruption in Supply Chain: The COVID-19 pandemic disrupted global supply chains, leading to shortages of raw materials and delays in manufacturing, impacting the availability of sports equipment in the Indian market.

• Decline in Sports Activities: Lockdown measures and restrictions on public gatherings resulted in the closure of sports facilities and cancellation of sporting events, leading to a decline in demand for sports equipment as participation in sports activities decreased.

• E-commerce Expansion: Increased adoption of e-commerce channels for purchasing sports equipment allowed consumers to access a wider range of products while maintaining social distancing, facilitating market recovery through online sales platforms.

• Promotional Campaigns and Discounts: Manufacturers and retailers implemented promotional campaigns and offered discounts to stimulate consumer demand and incentivize purchases of sports equipment post-lockdown restrictions.

• Focus on Home Fitness: With the rise of home fitness trends during the pandemic, manufacturers introduced home-use sports equipment and fitness accessories, targeting consumers seeking alternative ways to stay active indoors.

• Government Support for Sports: Government initiatives and campaigns promoting sports participation, such as the Fit India Movement, were reinforced post-pandemic to encourage citizens to engage in physical activities, driving demand for sports equipment.

• Resumption of Sporting Events: The gradual resumption of sporting events and reopening of sports facilities post-lockdown encouraged individuals to resume sports activities, leading to an uptick in demand for sports equipment and accessories.

• Health and Wellness Trends: Increased awareness about the importance of health and wellness post-pandemic has driven a surge in demand for sports equipment as more individuals prioritize fitness activities and outdoor sports, contributing to market recovery and sustained growth in the long term.

In conclusion, the COVID-19 pandemic has had a mixed impact on the India Sports Equipment Market, with some challenges and opportunities arising from the pandemic.

List of the prominent players in the India Sports Equipment Market:

• Decathlon Sports India Pvt. Ltd.
• Adidas India Marketing Pvt. Ltd.
• Nike India Pvt. Ltd.
• Puma Sports India Pvt. Ltd.
• ASICS India Pvt. Ltd.
• Reebok India Company
• Yonex Sunrise India Pvt. Ltd.
• MRF Ltd. (MRF Sports Goods Division)
• SG Cricket (Sanspareils Greenlands Pvt. Ltd.)
• SS Industries (Sareen Sports Industries)
• Cosco India Ltd.
• Nivia Sports
• Head India Sports Pvt. Ltd.
• Wilson Sporting Goods Company India Pvt. Ltd.
• Li-Ning India Sports Goods Pvt. Ltd.
• Others

The India Sports Equipment Market is segmented as follows:

By Product Type

• Balls
• Rackets
• Clubs
• Protective Gear
• Athletic Footwear
• Fitness Equipment
• Others

By Sport Type

• Team Sports
• Individual Sports
• Fitness and Training
• Outdoor Sports
• Water Sports
• Winter Sports
• Others

By End User

• Professional
• Amateur/Recreational
• Institutional
• Individual Consumers

By Distribution Channel

• Offline
• Online